Pickleman’s Gourmet Cafe Rebrand

I led the rebrand of Pickleman’s Gourmet Cafe from start to finish—redefining their identity across digital and physical touchpoints. I directed the creative team through several brand and lifestyle photoshoots, designed a bold new website, and built marketing campaigns that spoke to both loyal fans and new audiences. My role spanned strategy, creative direction, and operational oversight, ensuring that every asset—from digital menus to social media templates—reflected the updated brand voice and visuals.